the game changer 1st edition
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the game changer 1st edition
Book Details
SKU ID: M2217
ISBN: 9780307381736
Published Year: 2008
Author: A. G. Lafley and Ram Charan
Publisher: Crown Business
Book Condition: Used Good
Condition Note: Book is in good condition but without jacket.
Book Binding Type: Hard Back
Language: English
No. of Pages: 336
Dimensions: 24 × 16 cm
Availability: In Stock
See all Books of this Author: A. G. Lafley and Ram Charan
About the Book
This insightful work by A. G. Lafley and Ram Charan explores the principles of customer-focused leadership, innovation, and sustainable business growth. Drawing on Lafley's successful leadership at Procter & Gamble and Charan's expertise as a renowned business advisor, the book presents practical strategies for creating value, understanding customer needs, building strong brands, and driving organizational transformation. Through real-world examples and actionable management lessons, the authors demonstrate how effective leadership and disciplined execution can help companies achieve long-term competitive advantage. An essential resource for executives, entrepreneurs, managers, business professionals, and management students, this book offers timeless guidance for leading successful organizations.
