Business Environment (Madras)

Book Details

• Publisher: Sultan Chand & Sons
• ISBN: 9789391820428
• Edition: 12th Thoroughly Revised Edition
• Language: English
• Weight: 560.00g
• Title Code: 1046
• Author: Gupta C.B. (Dr)

About the Book
The 12th Thoroughly Revised Edition of this book by Gupta C.B. (Dr), published by Sultan Chand & Sons, is specially designed for students of B.Com., BBA, and other similar courses offered by Madras University, GGS Indraprastha University (New Delhi), and various universities across India.

The book is written in a lucid, simple, and conversational style, making it easy for students to understand even complex concepts. It is based on the author’s extensive 35 years of teaching and writing experience, ensuring reliability and depth in content.

This edition is fully updated as per the latest syllabus, incorporating recent policy guidelines and government regulations, making it highly relevant for academic and examination purposes. The content is presented in a structured manner with the help of tables and diagrams, enhancing conceptual clarity and retention.

Distinctive Features

• Simple and conversational language for easy understanding.
• Based on 35 years of teaching experience.
• Covers latest policy guidelines and government regulations.
• Complete syllabus coverage for university courses.
• Use of tables and diagrams for better clarity.
• Chapter summaries for quick revision.
• Test questions to help in exam preparation.
• Chapter outlines at the beginning for a clear overview.

This book serves as a reliable and comprehensive guide for students aiming to build strong conceptual knowledge and excel in their examinations.