Surveys In Social Research

Book Details

• Author: David de Vaus

• Publisher: Rawat Publications

• Binding: Hardcover

• Release Date: 01-01-2003

• ISBN: 9788170337744

• Pages: 398

• Cover: Hardcover

• Language: English

• Sale Territory: India Only

About the Book

David de Vaus’ Surveys in Social Research is a comprehensive and widely used textbook that guides readers through the essential stages of planning, conducting, and analyzing social surveys. The book emphasizes the critical links between theory, research, and statistical analysis, making it an indispensable resource for students and researchers in social sciences.

The fifth edition of this classic text has been thoroughly rewritten and significantly expanded. It introduces new examples, updated data, and an extensive range of web resources. Key additions to this edition include discussions on modern topics such as technology in research, questionnaires, internet and email sampling, data analysis, and graph interpretation.

While the book teaches readers how to design and conduct effective surveys, it also encourages them to become discerning consumers of research. de Vaus argues that the logic of surveys and statistics is not foreign but an extension of everyday reasoning, and that meaningful analysis requires imagination and creativity rather than mechanical procedures. This textbook assumes no prior knowledge of statistical analysis and provides the tools necessary for understanding this often challenging field of research.

A must-read for those embarking on social research, this book will equip students and researchers with the fundamental skills needed to conduct and critique surveys, making it an essential resource in the field.