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Strategic Management – University Curriculum

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Book Details

  • Publisher: Kitab Mahal

  • Language: English

  • Pages: 274

  • Publication Year: 0

  • Author: P. S. Rathore

  • Subject: Commerce & Management

  • ISBN: 8122500501


About the Book

This book offers a comprehensive guide to strategic management, aligned with the university curriculum for Commerce & Management students. It covers essential topics like strategic planning, formulation, implementation, competitive analysis, and business policy.
Written by P. S. Rathore, the book presents strategic management concepts in a clear, student-friendly manner. It is an ideal resource for undergraduate learners, business professionals, and competitive exam aspirants who wish to gain a solid understanding of strategic management and its real-world applications.