demand Creating What People Love Before They Know They Want It
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demand Creating What People Love Before They Know They Want It
Book Details
SKU ID: G12458
ISBN: 978075538874
Published Year: 2011
Author: Adrian J. Slywotzky and Karl Weber
Publisher: Headline Books
Book Condition: Used Good
Condition Note: Book is in good condition.
Book Binding Type: Paper Back
Language: English
No. of Pages: 375
Dimensions: 19 × 12 cm
Availability: In Stock
See all Books of this Author: Adrian J. Slywotzky and Karl Weber
About the Book
Demand by Adrian J. Slywotzky and Karl Weber is a groundbreaking business book that explores how successful companies create products and services that customers genuinely want. Through compelling case studies and practical insights, the authors identify the key drivers of demand, explaining how innovation, customer understanding, market trends, and strategic thinking can transform ordinary offerings into market-leading successes. Blending business strategy with real-world examples, the book provides actionable guidance for entrepreneurs, executives, marketers, and business leaders seeking to build sustainable growth in competitive markets. An essential read for anyone interested in innovation, value creation, and customer-centric business strategy.
