Cruise Operations Management: Hospitality Perspectives (The Management of Hospitality and Tourism Enterprises)
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Cruise Operations Management: Hospitality Perspectives (The Managem...
Book Details
• Author: Philip Gibson
• Publisher: Taylor & Francis Ltd
• Edition: 1st Edition
• Format: Import, Paperback
• Number of Pages: 192
• ISBN-13: 9780750678353
• Language: English
• Package Dimensions: 10.1 x 7.2 x 0.6 inches
• Cruise Operations Management provides a comprehensive and contextualised overview of hospitality services for the cruise industry.
• It covers the history and image of cruising, cruise and itinerary design, roles and responsibilities on cruise ships, customer service, food and drink operations, as well as health, safety, and security.
• The book uses contemporary case studies based on first-hand research from international cruise companies to provide real-world insight.
• Each case study is followed by discussion questions to encourage deeper understanding.
• The book is structured to allow readers to build knowledge cumulatively or focus on specific topics relevant to hospitality or tourism learning contexts.
• It is a practical guide for both students and professionals seeking to understand cruise operations management.
