CONCISE COURSE IN PHARMA MARKETING MANAGEMENT (SEM VIII) B.PHARM
CONCISE COURSE IN PHARMA MARKETING MANAGEMENT (SEM VIII) B.PHARM is backordered and will ship as soon as it is back in stock.
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CONCISE COURSE IN PHARMA MARKETING MANAGEMENT (SEM VIII) B.PHARM
Book Details
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Publisher: PV Books
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Language: English
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Course: B. Pharmacy – Semester VIII
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ISBN: 9781543344745
About the Book
This book is prepared as per the B.Pharm Semester VIII syllabus and provides a clear and concise understanding of Pharmaceutical Marketing Management. It covers key concepts such as marketing principles, product management, branding, pricing strategies, distribution channels, promotion, and ethical practices in the pharmaceutical industry. The content is presented in a systematic and student-friendly manner to help students understand the practical application of marketing concepts in pharma business environments. The book is highly useful for regular study, quick revision, and semester examination preparation for final-year B.Pharmacy students.
