Banking On It: How I Disrupted an Industry and Changed the Way We Manage our Money Forever
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Author: Boden, Anne
Brand: Penguin Business
Color: Black
Binding: paperback
Number Of Pages: 288
Release Date: 01-02-2022
Details: ONE WOMAN'S QUEST TO REBUILD BRITAIN'S BROKEN BANKING SYSTEM
'If there was ever a business book suitable for TV adaptation, this is it' FT
In the aftermath of the 2008 financial crash, the British banking industry had come to a standstill. Trust in the sector had been left in tatters and, despite the emergence of technologies which could revolutionise the customer experience, nobody wanted to upset the status quo.
That was until Anne Boden decided to do something radical and start her own bank.
Founder of Starling Bank, winner of Best British Bank three years running, in this awe-inspiring story Anne reveals how she broke through bureaucracy, successfully tackled prejudice to realise her vision for the future of consumer banking and revolutionised the entire industry forever.
***ONE OF THE TIMES TOP 5 BEST BUSINESS BOOKS OF THE YEAR 2020***
'A banking blockbuster' The Observer Magazine
'Sent shockwaves through the tight-knit world of UK tech and venture capital' Yahoo Finance
EAN: 9780241453599
Package Dimensions: 7.8 x 5.1 x 0.5 inches
Languages: English
