{"product_id":"the-great-indian-brain-rot-love-lies-and-algorithms-in-digital-india","title":"The Great Indian Brain Rot : Love, Lies and Algorithms in Digital India","description":"\u003cp\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Anurag Minus Verma\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBrand:\u003c\/b\u003e Bloomsbury\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBinding:\u003c\/b\u003e Paperback\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNumber Of Pages:\u003c\/b\u003e 224\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRelease Date:\u003c\/b\u003e 18-11-2025\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDetails:\u003c\/b\u003e Welcome to the Indian internet – where meme templates turn into national anthems,\u003cbr\u003e\ninfluencers become demigods and dating apps curate our lives. In The Great Indian\u003cbr\u003e\nBrain Rot, Anurag Minus Verma fearlessly dives into the chaotic pits of the country’s\u003cbr\u003e\ndigital life, where every second Indian is chasing fame for fame’s sake, serving up a\u003cbr\u003e\nsatirical feast of essays that are as sharp as they are funny.\u003cbr\u003e\nAnurag unpacks the bizarre world of ‘cringe’ creators and the raw economics of virality.\u003cbr\u003e\nHe writes of the relentless influencer hustle and the unsettling rise of fake followers,\u003cbr\u003e\nand mines through the toxic digital kurukshetra of online hate and the bewildering quest\u003cbr\u003e\nof young millennial Indians for love via screens in the age of cheap 5G data.\u003cbr\u003e\nDeterminedly exploring our profound loneliness despite being hyper-connected and\u003cbr\u003e\nexposing the caste and class politics behind our collective online ‘brain rot’, Anurag taps\u003cbr\u003e\ninto a nation in churn.\u003cbr\u003e\nThrough incisive commentary, personal anecdotes and a distinctly Indian wit, these\u003cbr\u003e\nessays challenge readers to question the true cost of ‘free’ social media, the dodgy trail\u003cbr\u003e\nof propaganda and the silent battles fought by those striving for authenticity amidst the\u003cbr\u003e\nrelentless digital cacophony.\u003cbr\u003e\nThis collection is a necessary, thought-provoking and laugh-out-loud funny guide for anyone\u003cbr\u003e\ngrappling with the glorious, infuriating and often nonsensical reality of India’s online existence.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEAN:\u003c\/b\u003e 9789361312120\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePackage Dimensions:\u003c\/b\u003e 8.5 x 5.6 x 0.6 inches\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLanguages:\u003c\/b\u003e English\u003c\/p\u003e","brand":"Bloomsbury","offers":[{"title":"Default Title","offer_id":50751310528816,"sku":"Prakash_9789361312120","price":400.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/813CbRkT8uL.jpg?v=1770647180","url":"https:\/\/www.retailmaharaj.com\/products\/the-great-indian-brain-rot-love-lies-and-algorithms-in-digital-india","provider":"Retail Maharaj","version":"1.0","type":"link"}