{"product_id":"strategic-management-a-competitive-advantage-approach-concepts-and-cases-18th-edition-pearson","title":"Strategic Management | A Competitive Advantage, Approach | Concepts and Cases | 18th Edition | - Pearson","description":"\u003cp\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Meredith E. David\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBrand:\u003c\/b\u003e PEARSON EDUCATION\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBinding:\u003c\/b\u003e paperback\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNumber Of Pages:\u003c\/b\u003e 492\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRelease Date:\u003c\/b\u003e 03-07-2024\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDetails:\u003c\/b\u003e Strategic Management Concepts: A Competitive Advantage Approach, 18th Edition is a skills-oriented book on the practical aspects of understanding strategic management.\u003cbr\u003e\n\u003cbr\u003e\nDesigned to enable students to learn “how to do strategic planning\" over and above the mere learning of theories in strategy, this book empowers students and practicing managers with the latest skills and concepts needed to effectively formulate and efficiently implement strategic plans that can lead to sustainable competitive advantages for any type of business.\u003cbr\u003e\n\u003cbr\u003e\nEnriched with Indian case studies and examples, the book provides a transformative learning experience from grasping theoretical concepts to executing strategic ideas to action. Focused on learning by doing, the text includes an integrative model that appears in every chapter, how to construct strategic-planning matrices like SWOT analysis and the BCG matrices, how to perform strategic-planning analyses, such as EPS\/EBIT and Corporate Valuation.\u003cbr\u003e\n\u003cbr\u003e\nFeatures –\u003cbr\u003e\n\u003cbr\u003e\nFocus on Exemplary Strategists in India — Chandrasekharan (Tata Group), Santosh Iyer (Mercedes-Benz), Alexander Gerding (BASF), Mohan Mariwala (Auto Hangar), Dharmil Sheth (PharmEasy), Perizaad Zorabian (Zorabian Chicken), Nikhil Chopra (JB Pharma), Elizabeth Jacob (Athena BPO) and other.\u003cbr\u003e\nCase Studies of reputed companies — Tata Motors in the Indian EV Market, Mahindra Tractors winning ITOTY, Mercedez-ROTF, Rustomjee Builders Emphasis on Unusual Ratios in Real Estate , BASF ecovio® Initiative, Times of India’s Digital Strategy and more.\u003cbr\u003e\nNumerous examples in India context – including Perpetual mapping of domestic airliners, Gauri Maulekhi’s pursuit of animal welfare, Ransomware attack on Indian companies, Alternative strategies adopted by companies like Flipkart-Myntra, Reliance Jio, Aditya Bira Group and others.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEAN:\u003c\/b\u003e 9789361590955\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePackage Dimensions:\u003c\/b\u003e 10.9 x 8.5 x 0.8 inches\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLanguages:\u003c\/b\u003e English\u003c\/p\u003e","brand":"PEARSON EDUCATION","offers":[{"title":"Default Title","offer_id":51293058761008,"sku":"UDH_9789361590955","price":548.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/81XLXATkfJL.jpg?v=1775547270","url":"https:\/\/www.retailmaharaj.com\/products\/strategic-management-a-competitive-advantage-approach-concepts-and-cases-18th-edition-pearson","provider":"Retail Maharaj","version":"1.0","type":"link"}