{"product_id":"pop-create-the-perfect-pitch-title-and-tagline-for-anything","title":"POP!: Create the Perfect Pitch, Title, and Tagline for Anything","description":"\u003cp\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Horn, Sam\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBrand:\u003c\/b\u003e Tarcher\u003c\/p\u003e\u003cp\u003e\u003cb\u003eColor:\u003c\/b\u003e Multicolor\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEdition:\u003c\/b\u003e Reprint\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBinding:\u003c\/b\u003e paperback\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFormat:\u003c\/b\u003e Deckle Edge\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNumber Of Pages:\u003c\/b\u003e 256\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRelease Date:\u003c\/b\u003e 03-02-2009\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDetails:\u003c\/b\u003e Why do some ideas break out and others fade away? What causes people to become so excited about a product that they can?t wait to tell their friends? How can an idea be communicated so that it catches fire in people?s imaginations?\u003cbr\u003e\n\u003cbr\u003e\nPopular author, consultant, and workshop leader Sam Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process?POP! (Purposeful, Original, Pithy)?to create one-of-a-kind ideas, products, and messages that pop through the noise, off the shelf, and into consumers? imaginations.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEAN:\u003c\/b\u003e 9780399533617\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePackage Dimensions:\u003c\/b\u003e 8.3 x 5.5 x 0.9 inches\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLanguages:\u003c\/b\u003e English\u003c\/p\u003e","brand":"Tarcher","offers":[{"title":"Default Title","offer_id":50147947217200,"sku":"Trans_9780399534287","price":900.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/61YjZ7H6mTL.jpg?v=1758004531","url":"https:\/\/www.retailmaharaj.com\/products\/pop-create-the-perfect-pitch-title-and-tagline-for-anything","provider":"Retail Maharaj","version":"1.0","type":"link"}