{"product_id":"marketing-communication-nep-c-u-semester-v-english-version","title":"Marketing Communication [NEP C.U. Semester-V] (English Version)","description":"\u003cp data-start=\"0\" data-end=\"18\"\u003e\u003cstrong data-start=\"0\" data-end=\"16\"\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"19\" data-end=\"163\"\u003e\n\u003cli data-start=\"19\" data-end=\"52\"\u003e\n\u003cp data-start=\"21\" data-end=\"52\"\u003e\u003cstrong\u003ePublisher\u003c\/strong\u003e: Dishari Prakashani\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"53\" data-end=\"79\"\u003e\n\u003cp data-start=\"55\" data-end=\"79\"\u003e\u003cstrong\u003eAuthor\u003c\/strong\u003e: Bhadra \u0026amp; Satpati\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"80\" data-end=\"101\"\u003e\n\u003cp data-start=\"82\" data-end=\"101\"\u003e\u003cstrong\u003eLanguage\u003c\/strong\u003e: English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"102\" data-end=\"116\"\u003e\n\u003cp data-start=\"104\" data-end=\"116\"\u003e\u003cstrong\u003ePages\u003c\/strong\u003e: 187\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"117\" data-end=\"140\"\u003e\n\u003cp data-start=\"119\" data-end=\"140\"\u003e\u003cstrong\u003eISBN\u003c\/strong\u003e: 9789382386308\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"141\" data-end=\"163\"\u003e\n\u003cp data-start=\"143\" data-end=\"163\"\u003e\u003cstrong\u003eBinding\u003c\/strong\u003e: Paperback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"165\" data-end=\"584\"\u003e\u003cstrong data-start=\"165\" data-end=\"183\"\u003eAbout the Book\u003c\/strong\u003e\u003cbr data-start=\"183\" data-end=\"186\"\u003eThis comprehensive guide on Marketing Communication is designed as per the New Syllabus under CCF for C.U. Semester-V, making it a highly relevant resource for undergraduate students studying under the NEP curriculum. Authored by Bhadra Satpati, the book simplifies the core concepts, tools, and strategic approaches used in modern marketing communication, ensuring easy understanding for learners.\u003c\/p\u003e\n\u003cp data-start=\"586\" data-end=\"924\"\u003eIt covers essential topics such as advertising, branding, digital marketing fundamentals, consumer behavior, communication models, and integrated marketing communication (IMC). The content effectively bridges academic theory with practical industry insights, helping students strengthen both conceptual clarity and real-world application.\u003c\/p\u003e\n\u003cp data-start=\"926\" data-end=\"1149\"\u003eWith 187 well-structured pages, this edition from Dishari Prakashani is ideal for exam preparation, classroom study, and conceptual mastery for students pursuing commerce, management, or marketing under Calcutta University.\u003c\/p\u003e","brand":"Dishari Prakashani","offers":[{"title":"Default Title","offer_id":50381634765104,"sku":"DishariPrakashani_9789382386308","price":216.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/DishariPrakashani_9789382386308.jpg?v=1763532094","url":"https:\/\/www.retailmaharaj.com\/products\/marketing-communication-nep-c-u-semester-v-english-version","provider":"Retail Maharaj","version":"1.0","type":"link"}