{"product_id":"going-live","title":"Going Live","description":"\u003cp data-start=\"0\" data-end=\"16\"\u003e\u003cstrong data-start=\"0\" data-end=\"16\"\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"18\" data-end=\"166\"\u003e\n\u003cli data-section-id=\"g1svj4\" data-start=\"18\" data-end=\"52\"\u003ePublisher: Ess Ess Publication\u003c\/li\u003e\n\u003cli data-section-id=\"e56nme\" data-start=\"53\" data-end=\"76\"\u003eISBN: 9788170005780\u003c\/li\u003e\n\u003cli data-section-id=\"9xf0tf\" data-start=\"77\" data-end=\"106\"\u003eYear of Publication: 2009\u003c\/li\u003e\n\u003cli data-section-id=\"1lp14du\" data-start=\"107\" data-end=\"128\"\u003eLanguage: English\u003c\/li\u003e\n\u003cli data-section-id=\"9c1yu6\" data-start=\"129\" data-end=\"151\"\u003eBinding: HardBound\u003c\/li\u003e\n\u003cli data-section-id=\"13z2lka\" data-start=\"152\" data-end=\"166\"\u003ePages: 190\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"168\" data-end=\"186\"\u003e\u003cstrong data-start=\"168\" data-end=\"186\"\u003eAbout the Book\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"188\" data-end=\"524\"\u003e\u003cem data-start=\"188\" data-end=\"200\"\u003eGoing Live\u003c\/em\u003e focuses on the growing importance of virtual and online reference services in modern libraries. As library users increasingly expect information and support to be available at all times, the book explores how libraries can successfully design and implement 24\/7 digital reference services to meet evolving customer needs.\u003c\/p\u003e\n\u003cp data-start=\"526\" data-end=\"942\"\u003eDrawing from the experiences of thousands of virtual reference librarians, this comprehensive guide provides practical insights into the complete process of planning, operating, and marketing online library reference services. The book serves as a valuable resource for library administrators, project managers, reference librarians, and institutions planning to establish or improve virtual reference departments.\u003c\/p\u003e\n\u003cp data-start=\"944\" data-end=\"1415\"\u003eThe book explains the fundamentals of creating digital reference services from the ground up and includes practical checklists to ensure that important elements are not overlooked. It addresses key topics such as the development and future of web-based reference services, selecting appropriate digital reference software, staffing and training virtual reference librarians, marketing online services, and the importance of evaluation and continuous system improvement.\u003c\/p\u003e\n\u003cp data-start=\"1417\" data-end=\"1747\"\u003eThe publication also discusses implementation costs, future developments in digital reference services, and includes an extensive bibliography on the subject. Written in a practical and informative style, \u003cem data-start=\"1622\" data-end=\"1634\"\u003eGoing Live\u003c\/em\u003e serves as a one-stop resource for libraries seeking to provide effective and modern online reference services\u003c\/p\u003e","brand":"Ess Ess Publication","offers":[{"title":"Default Title","offer_id":66864907911472,"sku":"DRG.EssEssPub_9788170005780","price":595.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/9788170005780.jpg?v=1779693003","url":"https:\/\/www.retailmaharaj.com\/products\/going-live","provider":"Retail Maharaj","version":"1.0","type":"link"}