{"product_id":"essentials-of-pharma-marketing-management-sem-viii-b-pharm","title":"ESSENTIALS OF PHARMA MARKETING MANAGEMENT (SEM VIII) B.PHARM","description":"\u003cp data-start=\"0\" data-end=\"16\"\u003e\u003cstrong data-start=\"0\" data-end=\"16\"\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"18\" data-end=\"223\"\u003e\n\u003cli data-start=\"98\" data-end=\"125\"\u003e\n\u003cp data-start=\"100\" data-end=\"125\"\u003e\u003cstrong data-start=\"100\" data-end=\"114\"\u003ePublisher:\u003c\/strong\u003e PV Books\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"126\" data-end=\"151\"\u003e\n\u003cp data-start=\"128\" data-end=\"151\"\u003e\u003cstrong data-start=\"128\" data-end=\"141\"\u003eLanguage:\u003c\/strong\u003e English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"152\" data-end=\"195\"\u003e\n\u003cp data-start=\"154\" data-end=\"195\"\u003e\u003cstrong data-start=\"154\" data-end=\"165\"\u003eCourse:\u003c\/strong\u003e B. Pharmacy – Semester VIII\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"196\" data-end=\"223\"\u003e\n\u003cp data-start=\"198\" data-end=\"223\"\u003e\u003cstrong data-start=\"198\" data-end=\"207\"\u003eISBN:\u003c\/strong\u003e 9781543344738\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"225\" data-end=\"243\"\u003e\u003cstrong data-start=\"225\" data-end=\"243\"\u003eAbout the Book\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"245\" data-end=\"922\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThis book is prepared in accordance with the B.Pharm Semester VIII syllabus and focuses on the essential concepts of Pharmaceutical Marketing Management. It covers core topics such as marketing principles, product management, branding, pricing strategies, distribution channels, promotion, and ethical practices specific to the pharmaceutical industry. The content is presented in a clear, concise, and student-friendly manner to help students understand the practical application of marketing concepts in real-world pharma business scenarios. The book is highly useful for regular study, quick revision, and semester examination preparation for final-year B.Pharmacy students.\u003c\/p\u003e","brand":"PV Books","offers":[{"title":"Default Title","offer_id":50518658482480,"sku":"DRG.SVikashCompanyJalandhar_9781543344738","price":242.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/DRG.SVikashCompanyJalandhar_9781543344738.jpg?v=1768375149","url":"https:\/\/www.retailmaharaj.com\/products\/essentials-of-pharma-marketing-management-sem-viii-b-pharm","provider":"Retail Maharaj","version":"1.0","type":"link"}