{"product_id":"concise-text-book-of-pharma-marketing-management-b-pharmacy-semester-viii","title":"CONCISE TEXT BOOK OF PHARMA MARKETING MANAGEMENT B PHARMACY SEMESTER VIII","description":"\u003cp data-start=\"0\" data-end=\"16\"\u003e\u003cstrong data-start=\"0\" data-end=\"16\"\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"18\" data-end=\"275\"\u003e\n\u003cli data-start=\"111\" data-end=\"138\"\u003e\n\u003cp data-start=\"113\" data-end=\"138\"\u003e\u003cstrong data-start=\"113\" data-end=\"127\"\u003ePublisher:\u003c\/strong\u003e PV Books\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"139\" data-end=\"177\"\u003e\n\u003cp data-start=\"141\" data-end=\"177\"\u003e\u003cstrong data-start=\"141\" data-end=\"152\"\u003eAuthor:\u003c\/strong\u003e Sainath Navnath Ingole\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"178\" data-end=\"203\"\u003e\n\u003cp data-start=\"180\" data-end=\"203\"\u003e\u003cstrong data-start=\"180\" data-end=\"193\"\u003eLanguage:\u003c\/strong\u003e English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"204\" data-end=\"247\"\u003e\n\u003cp data-start=\"206\" data-end=\"247\"\u003e\u003cstrong data-start=\"206\" data-end=\"217\"\u003eCourse:\u003c\/strong\u003e B. Pharmacy – Semester VIII\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"248\" data-end=\"275\"\u003e\n\u003cp data-start=\"250\" data-end=\"275\"\u003e\u003cstrong data-start=\"250\" data-end=\"259\"\u003eISBN:\u003c\/strong\u003e 9781543347548\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"277\" data-end=\"295\"\u003e\u003cstrong data-start=\"277\" data-end=\"295\"\u003eAbout the Book\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"297\" data-end=\"976\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThis book is prepared in accordance with the B.Pharm Semester VIII syllabus and offers a concise yet comprehensive understanding of Pharma Marketing Management. It covers essential marketing concepts specific to the pharmaceutical industry, including marketing strategies, product management, branding, pricing, distribution channels, promotion, and ethical marketing practices. The content is presented in a clear, systematic, and student-friendly manner to help students relate marketing theory to real-world pharmaceutical business scenarios. The book is highly useful for regular study, quick revision, and semester examination preparation for final-year B.Pharmacy students.\u003c\/p\u003e","brand":"PV Books","offers":[{"title":"Default Title","offer_id":50518583607600,"sku":"DRG.SVikashCompanyJalandhar_9781543347548","price":214.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/DRG.SVikashCompanyJalandhar_9781543347548.jpg?v=1768372641","url":"https:\/\/www.retailmaharaj.com\/products\/concise-text-book-of-pharma-marketing-management-b-pharmacy-semester-viii","provider":"Retail Maharaj","version":"1.0","type":"link"}