{"product_id":"behavioral-finance-7th-edition","title":"Behavioral Finance|7th Edition","description":"\u003ch3 data-start=\"70\" data-end=\"93\"\u003e📘 \u003cstrong data-start=\"77\" data-end=\"93\"\u003eBook Details\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cul data-start=\"95\" data-end=\"333\"\u003e\n\u003cli data-start=\"95\" data-end=\"135\"\u003e\n\u003cp data-start=\"97\" data-end=\"135\"\u003e\u003cstrong data-start=\"97\" data-end=\"110\"\u003ePublisher\u003c\/strong\u003e: McGraw-Hill Education\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"136\" data-end=\"168\"\u003e\n\u003cp data-start=\"138\" data-end=\"168\"\u003e\u003cstrong data-start=\"138\" data-end=\"148\"\u003eAuthor\u003c\/strong\u003e: Prasanna Chandra\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"169\" data-end=\"192\"\u003e\n\u003cp data-start=\"171\" data-end=\"192\"\u003e\u003cstrong data-start=\"171\" data-end=\"182\"\u003eEdition\u003c\/strong\u003e: Second\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"193\" data-end=\"218\"\u003e\n\u003cp data-start=\"195\" data-end=\"218\"\u003e\u003cstrong data-start=\"195\" data-end=\"207\"\u003eLanguage\u003c\/strong\u003e: English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"219\" data-end=\"246\"\u003e\n\u003cp data-start=\"221\" data-end=\"246\"\u003e\u003cstrong data-start=\"221\" data-end=\"229\"\u003eISBN\u003c\/strong\u003e: 9789389811285\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"247\" data-end=\"265\"\u003e\n\u003cp data-start=\"249\" data-end=\"265\"\u003e\u003cstrong data-start=\"249\" data-end=\"258\"\u003ePages\u003c\/strong\u003e: 536\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"266\" data-end=\"290\"\u003e\n\u003cp data-start=\"268\" data-end=\"290\"\u003e\u003cstrong data-start=\"268\" data-end=\"277\"\u003eCover\u003c\/strong\u003e: Paperback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"291\" data-end=\"333\"\u003e\n\u003cp data-start=\"293\" data-end=\"333\"\u003e\u003cstrong data-start=\"293\" data-end=\"307\"\u003eDimensions\u003c\/strong\u003e: 9.6 x 7.4 x 1.5 inches\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"335\" data-end=\"338\"\u003e\n\u003ch3 data-start=\"340\" data-end=\"365\"\u003e📝 \u003cstrong data-start=\"347\" data-end=\"365\"\u003eAbout The Book\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp data-start=\"367\" data-end=\"734\"\u003e\u003cstrong data-start=\"367\" data-end=\"391\"\u003e\"Behavioral Finance\"\u003c\/strong\u003e by \u003cstrong data-start=\"395\" data-end=\"415\"\u003ePrasanna Chandra\u003c\/strong\u003e offers a deep dive into the psychological factors that influence financial decision-making. This \u003cstrong data-start=\"513\" data-end=\"531\"\u003esecond edition\u003c\/strong\u003e has been \u003cstrong data-start=\"541\" data-end=\"563\"\u003ethoroughly revised\u003c\/strong\u003e to align with the latest curriculum for \u003cstrong data-start=\"604\" data-end=\"628\"\u003eMBA and CFA programs\u003c\/strong\u003e, making it equally valuable for \u003cstrong data-start=\"661\" data-end=\"733\"\u003estudents, investment professionals, and corporate finance executives\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"736\" data-end=\"1075\"\u003eThe book combines insights from behavioral sciences, economics, and finance to analyze how cognitive biases, emotions, and social factors affect financial behavior. Chapters 2 to 14 feature \u003cstrong data-start=\"926\" data-end=\"958\"\u003eupdated and expanded content\u003c\/strong\u003e, along with a \u003cstrong data-start=\"973\" data-end=\"1032\"\u003enew mini-case on behavioral biases and asset allocation\u003c\/strong\u003e, helping readers apply theory to practice.\u003c\/p\u003e\n\u003cp data-start=\"1077\" data-end=\"1462\"\u003eWith \u003cstrong data-start=\"1082\" data-end=\"1111\"\u003e16 newly added appendices\u003c\/strong\u003e covering topics like the expectations investing process, the paradox of choice, and left-brain\/right-brain decision models, this edition enhances comprehension and application. The structured layout, real-world examples, and clear explanations make it a go-to reference for anyone seeking to understand the \u003cstrong data-start=\"1419\" data-end=\"1461\"\u003eintersection of psychology and finance\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"1464\" data-end=\"1608\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWhether you're a student or a professional, this book provides essential tools to develop more \u003cstrong data-start=\"1559\" data-end=\"1607\"\u003erational and effective investment strategies\u003c\/strong\u003e.\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":49911477633328,"sku":"Sarat_9789389811285","price":876.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/mcgraw-hill-education-book-default-title-behavioral-finance-7th-edition-41209453707568.jpg?v=1775943881","url":"https:\/\/www.retailmaharaj.com\/products\/behavioral-finance-7th-edition","provider":"Retail Maharaj","version":"1.0","type":"link"}