{"product_id":"applied-public-relations","title":"Applied Public Relations","description":"\u003cp data-start=\"95\" data-end=\"113\"\u003e\u003cstrong data-start=\"95\" data-end=\"111\"\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"114\" data-end=\"318\"\u003e\n\u003cli data-section-id=\"mbpll6\" data-start=\"114\" data-end=\"152\"\u003e\n\u003cstrong data-start=\"116\" data-end=\"129\"\u003ePublisher\u003c\/strong\u003e: Sultan Chand \u0026amp; Sons\u003c\/li\u003e\n\u003cli data-section-id=\"spnzw2\" data-start=\"153\" data-end=\"180\"\u003e\n\u003cstrong data-start=\"155\" data-end=\"163\"\u003eISBN\u003c\/strong\u003e: 9788180547997\u003c\/li\u003e\n\u003cli data-section-id=\"drdcvh\" data-start=\"181\" data-end=\"217\"\u003e\n\u003cstrong data-start=\"183\" data-end=\"194\"\u003eEdition\u003c\/strong\u003e: 3rd Revised Edition\u003c\/li\u003e\n\u003cli data-section-id=\"prugoi\" data-start=\"218\" data-end=\"243\"\u003e\n\u003cstrong data-start=\"220\" data-end=\"232\"\u003eLanguage\u003c\/strong\u003e: English\u003c\/li\u003e\n\u003cli data-section-id=\"15qbf7t\" data-start=\"244\" data-end=\"267\"\u003e\n\u003cstrong data-start=\"246\" data-end=\"256\"\u003eWeight\u003c\/strong\u003e: 750.00g\u003c\/li\u003e\n\u003cli data-section-id=\"a7l0th\" data-start=\"268\" data-end=\"291\"\u003e\n\u003cstrong data-start=\"270\" data-end=\"284\"\u003eTitle Code\u003c\/strong\u003e: 129\u003c\/li\u003e\n\u003cli data-section-id=\"hgtkf2\" data-start=\"292\" data-end=\"318\"\u003e\n\u003cstrong data-start=\"294\" data-end=\"304\"\u003eAuthor\u003c\/strong\u003e: Balan K.R.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"320\" data-end=\"783\"\u003e\u003cstrong data-start=\"320\" data-end=\"338\"\u003eAbout the Book\u003c\/strong\u003e\u003cbr data-start=\"338\" data-end=\"341\"\u003eThe \u003cstrong data-start=\"345\" data-end=\"368\"\u003e3rd Revised Edition\u003c\/strong\u003e of this book by \u003cstrong data-start=\"385\" data-end=\"399\"\u003eBalan K.R.\u003c\/strong\u003e, published by \u003cstrong data-start=\"414\" data-end=\"437\"\u003eSultan Chand \u0026amp; Sons\u003c\/strong\u003e, provides a comprehensive understanding of \u003cstrong data-start=\"481\" data-end=\"501\"\u003ePublic Relations\u003c\/strong\u003e, a subject widely taught across academic institutions in India. The book is designed to meet the needs of students pursuing courses in \u003cstrong data-start=\"637\" data-end=\"674\"\u003eMass Communication and Management\u003c\/strong\u003e, including postgraduate diploma programs conducted by recognized institutes and government-supported bodies.\u003c\/p\u003e\n\u003cp data-start=\"785\" data-end=\"1113\"\u003eThe book presents the principles and practices of public relations in a \u003cstrong data-start=\"857\" data-end=\"888\"\u003eclear and structured manner\u003c\/strong\u003e, helping students understand both the theoretical framework and its practical applications. It is useful for building effective communication strategies and understanding the role of public relations in modern organizations.\u003c\/p\u003e\n\u003cp data-start=\"1115\" data-end=\"1302\"\u003eWith its student-friendly approach and updated content, this edition serves as a valuable resource for academic study as well as professional development in the field of public relations.\u003c\/p\u003e","brand":"Sultan Chand and Sons, Since 1950","offers":[{"title":"Default Title","offer_id":66708266811696,"sku":"DRG.SultanChandandSons_9788180547997","price":212.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/81zmZIvnaRL.jpg?v=1777615943","url":"https:\/\/www.retailmaharaj.com\/products\/applied-public-relations","provider":"Retail Maharaj","version":"1.0","type":"link"}