{"product_id":"antarang-coca-colache","title":"ANTARANG COCA-COLACHE","description":"\u003cp\u003e\u003cstrong\u003eBook Details\u003c\/strong\u003e\u003cbr\u003e• \u003cstrong\u003eBook Name\u003c\/strong\u003e: Inside Coca-Cola \/ इन्साईड कोका-कोला\u003cbr\u003e• \u003cstrong\u003eFormat\u003c\/strong\u003e: Paperback\u003cbr\u003e• \u003cstrong\u003eLanguage\u003c\/strong\u003e: Translated from English to Marathi\u003cbr\u003e• \u003cstrong\u003eISBN-13\u003c\/strong\u003e: 9788184989519\u003cbr\u003e• \u003cstrong\u003eWriter\u003c\/strong\u003e: Pradeep Sindekar (Translator)\u003cbr\u003e• \u003cstrong\u003eBook Edition\u003c\/strong\u003e: 1st Edition\u003cbr\u003e• \u003cstrong\u003ePublisher\u003c\/strong\u003e: Mehta Publishing House\u003cbr\u003e• \u003cstrong\u003ePages\u003c\/strong\u003e: 240\u003cbr\u003e• \u003cstrong\u003eCategory\u003c\/strong\u003e: Biography\u003c\/p\u003e\n\u003cp\u003e• This book is the first written by a Coca-Cola CEO, sharing the remarkable story of the company’s revival.\u003cbr\u003e• Neville Isdell played a key role at Coca-Cola for over 30 years and retired as Chairman in 2009 after rebuilding the brand’s tarnished image.\u003cbr\u003e• The story spans multiple countries including Northern Ireland, South Africa, Australia, the Philippines, Russia, Germany, India, and Turkey.\u003cbr\u003e• Isdell helped resolve major public relations crises in India and Turkey, opened new markets, and supported the rise of the current CEO, Muhtar Kent.\u003cbr\u003e• The narrative balances newsworthy insights with principles, offering lessons on corporate responsibility, ethical marketing, and governance.\u003cbr\u003e• A compelling and important read for anyone interested in business leadership and brand revival.\u003c\/p\u003e","brand":"Mehta Publishing House","offers":[{"title":"Default Title","offer_id":49859041984816,"sku":"DRG.MehtaPublishingHouse__9788184989519","price":225.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/mehta-publishing-house-book-default-title-antarang-coca-colache-41027030450480.jpg?v=1775954549","url":"https:\/\/www.retailmaharaj.com\/products\/antarang-coca-colache","provider":"Retail Maharaj","version":"1.0","type":"link"}