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How to Price: A Guide to Pricing Techniques and Yield Management

Name: How to Price: A Guide to Pricing Techniques and Yield Management
Brand: Cambridge University Press
SKU: Trans_9780521715645
Price: 2700.00 INR
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Author: Shy , Oz

Brand: Cambridge University Press

Edition: Illustrated

Binding: paperback

Format: Illustrated

Number Of Pages: 448

Release Date: 14-01-2008

model number: Illustrated

Part Number: Illustrated

Details: Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their research on pricing and revenue management. This book introduces a wide variety of research results on pricing techniques in a unified, systematic way and at varying levels of difficulty.

EAN: 9780521715645

Package Dimensions: 9.9 x 7.0 x 1.1 inches

Languages: English