{"product_id":"unlocking-unicorn-secrets-behind-the-scenes-of-indias-billion-dollar-start-ups","title":"Unlocking Unicorn Secrets: Behind the Scenes of India's Billion-Dollar Start-ups","description":"\u003cp\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Lodha, Kushal\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBrand:\u003c\/b\u003e Penguin Business\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBinding:\u003c\/b\u003e paperback\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNumber Of Pages:\u003c\/b\u003e 248\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRelease Date:\u003c\/b\u003e 28-08-2023\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDetails:\u003c\/b\u003e In 2022, India, second only to the US, produced more unicorns than any other country in the world. Although ours is a vibrant ecosystem that encourages young minds to take the entrepreneurial plunge, the road ahead is full of pitfalls.\u003cbr\u003e\n\u003cbr\u003e\nUnlocking Unicorn Secrets captures the entrepreneurial journeys of some of India's new-age founders and looks at the challenges they faced and how they overcame them. It covers themes such as developing an idea, building out the minimum viable product (MVP), finding a co-founder, setting up the founding team, raising funds and scaling the business, among others. Through primary research and a series of interviews conducted with the founders of these billion-dollar companies, the authors weave a narrative that is both accessible and informative.\u003cbr\u003e\n\u003cbr\u003e\nThe book is a manifestation of the authors' passion for inculcating the entrepreneurial mindset in our nation's youth, which they do masterfully, by illustrating the success stories of India's top unicorns.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEAN:\u003c\/b\u003e 9780143461609\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePackage Dimensions:\u003c\/b\u003e 7.7 x 5.2 x 0.9 inches\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLanguages:\u003c\/b\u003e English\u003c\/p\u003e","brand":"Penguin Business","offers":[{"title":"Default Title","offer_id":50123208950064,"sku":"Trans_9780143461609","price":300.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/51ObKo3jXKL.jpg?v=1757331352","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/unlocking-unicorn-secrets-behind-the-scenes-of-indias-billion-dollar-start-ups","provider":"Retail Maharaj","version":"1.0","type":"link"}