{"product_id":"the-new-how-to-advertise-1st-edition","title":"the new how to advertise 1st edition","description":"\u003cdiv class=\"\" data-turn-id-container=\"3dfbd957-437d-4862-b03b-1a4e4f23d0d0\" data-is-intersecting=\"true\"\u003e\n\u003csection class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-(--sticky-padding-top)\" dir=\"auto\" data-turn-id=\"3dfbd957-437d-4862-b03b-1a4e4f23d0d0\" data-turn-id-container=\"3dfbd957-437d-4862-b03b-1a4e4f23d0d0\" data-testid=\"conversation-turn-1299\" data-turn=\"user\"\u003e\u003c\/section\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\" data-turn-id-container=\"request-6a3155fe-5dd0-83ee-afda-33fdda3d1639-3\" data-is-intersecting=\"true\"\u003e\n\u003csection 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class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"cc053396-957c-4c3f-a92c-0146e48b6ae2\" dir=\"auto\" data-message-model-slug=\"gpt-5-mini\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" data-turn-start-message=\"true\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\"\u003e\n\u003cp data-start=\"0\" data-end=\"18\"\u003e\u003cstrong data-start=\"0\" data-end=\"16\"\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"19\" data-end=\"368\"\u003e\n\u003cli data-section-id=\"1bf3fs5\" data-start=\"19\" data-end=\"43\"\u003e\n\u003cstrong data-start=\"21\" data-end=\"30\"\u003eISBN:\u003c\/strong\u003e 0312077890\u003c\/li\u003e\n\u003cli data-section-id=\"1qol6cv\" data-start=\"44\" data-end=\"73\"\u003e\n\u003cstrong data-start=\"46\" data-end=\"57\"\u003eAuthor:\u003c\/strong\u003e Kenneth Roman\u003c\/li\u003e\n\u003cli data-section-id=\"kw5g5n\" data-start=\"74\" data-end=\"111\"\u003e\n\u003cstrong data-start=\"76\" data-end=\"90\"\u003ePublisher:\u003c\/strong\u003e St. Martin's Press\u003c\/li\u003e\n\u003cli data-section-id=\"1x0ehxi\" data-start=\"112\" data-end=\"140\"\u003e\n\u003cstrong data-start=\"114\" data-end=\"133\"\u003ePublished Year:\u003c\/strong\u003e 1992\u003c\/li\u003e\n\u003cli data-section-id=\"1gdb4z6\" data-start=\"141\" data-end=\"166\"\u003e\n\u003cstrong data-start=\"143\" data-end=\"156\"\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli data-section-id=\"69npb\" data-start=\"167\" data-end=\"198\"\u003e\n\u003cstrong data-start=\"169\" data-end=\"186\"\u003eBinding Type:\u003c\/strong\u003e Hard Back\u003c\/li\u003e\n\u003cli data-section-id=\"r399hq\" data-start=\"199\" data-end=\"224\"\u003e\n\u003cstrong data-start=\"201\" data-end=\"218\"\u003eNo. of Pages:\u003c\/strong\u003e 192\u003c\/li\u003e\n\u003cli data-section-id=\"1cjyb35\" data-start=\"225\" data-end=\"253\"\u003e\n\u003cstrong data-start=\"227\" data-end=\"242\"\u003eDimensions:\u003c\/strong\u003e 21x14 cm\u003c\/li\u003e\n\u003cli data-section-id=\"qsumz0\" data-start=\"254\" data-end=\"287\"\u003e\n\u003cstrong data-start=\"256\" data-end=\"275\"\u003eBook Condition:\u003c\/strong\u003e Used Good\u003c\/li\u003e\n\u003cli data-section-id=\"1th528l\" data-start=\"288\" data-end=\"337\"\u003e\n\u003cstrong data-start=\"290\" data-end=\"309\"\u003eCondition Note:\u003c\/strong\u003e Book is in good condition\u003c\/li\u003e\n\u003cli data-section-id=\"2lhcw4\" data-start=\"338\" data-end=\"368\"\u003e\n\u003cstrong data-start=\"340\" data-end=\"357\"\u003eAvailability:\u003c\/strong\u003e In Stock\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"370\" data-end=\"745\"\u003e\u003cstrong data-start=\"370\" data-end=\"390\"\u003eBook Description\u003c\/strong\u003e\u003cbr data-start=\"390\" data-end=\"393\"\u003eKenneth Roman’s \u003cem data-start=\"409\" data-end=\"427\"\u003eHow to Advertise\u003c\/em\u003e (updated edition) provides practical advertising principles, enriched with modern case studies and real-world examples. The book guides readers through effective branding, media strategies, and creative approaches that have stood the test of time. A must-read for marketers, advertisers, and business professionals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e","brand":"St. Martin's Press","offers":[{"title":"Default Title","offer_id":67283033686320,"sku":"BestBookCentre__G18081","price":449.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/BestBook-2026-07-04T130142.249.png?v=1783150336","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/the-new-how-to-advertise-1st-edition","provider":"Retail Maharaj","version":"1.0","type":"link"}