{"product_id":"retail-management-and-marketing-of-services-c-u-semester-vi-english-version","title":"Retail Management And Marketing Of Services C.U. Semester - VI (English Version)","description":"\u003cp data-start=\"133\" data-end=\"150\"\u003e\u003cstrong data-start=\"133\" data-end=\"150\"\u003eBook Details:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"151\" data-end=\"349\"\u003e\n\u003cli data-section-id=\"1n6cffb\" data-start=\"151\" data-end=\"183\"\u003e\n\u003cstrong data-start=\"153\" data-end=\"164\"\u003eAuthor:\u003c\/strong\u003e Bhadra \u0026amp; Satpati\u003c\/li\u003e\n\u003cli data-section-id=\"11kfbms\" data-start=\"184\" data-end=\"221\"\u003e\n\u003cstrong data-start=\"186\" data-end=\"200\"\u003ePublisher:\u003c\/strong\u003e Dishari Prakashani\u003c\/li\u003e\n\u003cli data-section-id=\"1gdb4z6\" data-start=\"222\" data-end=\"247\"\u003e\n\u003cstrong data-start=\"224\" data-end=\"237\"\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli data-section-id=\"1e2h6ta\" data-start=\"248\" data-end=\"275\"\u003e\n\u003cstrong data-start=\"250\" data-end=\"259\"\u003eISBN:\u003c\/strong\u003e 9789382386414\u003c\/li\u003e\n\u003cli data-section-id=\"1kg4k1s\" data-start=\"276\" data-end=\"294\"\u003e\n\u003cstrong data-start=\"278\" data-end=\"288\"\u003ePages:\u003c\/strong\u003e 200\u003c\/li\u003e\n\u003cli data-section-id=\"zqzcpj\" data-start=\"295\" data-end=\"323\"\u003e\n\u003cstrong data-start=\"297\" data-end=\"309\"\u003eEdition:\u003c\/strong\u003e Semester VI\u003c\/li\u003e\n\u003cli data-section-id=\"wxs3n0\" data-start=\"324\" data-end=\"349\"\u003e\n\u003cstrong data-start=\"326\" data-end=\"337\"\u003eFormat:\u003c\/strong\u003e Paperback\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"351\" data-end=\"701\"\u003e\u003cstrong data-start=\"351\" data-end=\"370\"\u003eAbout the Book:\u003c\/strong\u003e\u003cbr data-start=\"370\" data-end=\"373\"\u003eRetail Management And Marketing Of Services is a well-structured academic resource designed for Semester VI students of the University of Calcutta. The book provides a comprehensive understanding of retail management concepts along with the principles and practices of marketing services in today’s dynamic business environment.\u003c\/p\u003e\n\u003cp data-start=\"703\" data-end=\"1027\"\u003eAuthored by Bhadra and Satpati, this book covers key topics such as retail formats, retail strategies, consumer behavior in retail, service marketing concepts, service quality, and customer relationship management. The content is aligned with the current syllabus, ensuring students can effectively prepare for examinations.\u003c\/p\u003e\n\u003cp data-start=\"1029\" data-end=\"1235\"\u003eWith its clear explanations, practical insights, and academic focus, this book is an essential guide for commerce and management students aiming to build a strong foundation in retail and service marketing.\u003c\/p\u003e","brand":"Dishari Prakashani","offers":[{"title":"Default Title","offer_id":51227058241840,"sku":"DishariPrakashani_9789382386414","price":225.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/DishariPrakashani_9789382386414.jpg?v=1774607046","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/retail-management-and-marketing-of-services-c-u-semester-vi-english-version","provider":"Retail Maharaj","version":"1.0","type":"link"}