{"product_id":"principles-of-marketing-1","title":"Principles of Marketing","description":"\u003cp data-start=\"0\" data-end=\"18\"\u003e\u003cstrong data-start=\"0\" data-end=\"16\"\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"19\" data-end=\"166\"\u003e\n\u003cli data-section-id=\"1lu5k8k\" data-start=\"19\" data-end=\"50\"\u003e\n\u003cstrong data-start=\"21\" data-end=\"30\"\u003eISBN:\u003c\/strong\u003e 978-93-91820-16-9\u003c\/li\u003e\n\u003cli data-section-id=\"q0l50\" data-start=\"51\" data-end=\"79\"\u003e\n\u003cstrong data-start=\"53\" data-end=\"65\"\u003eEdition:\u003c\/strong\u003e 1st Edition\u003c\/li\u003e\n\u003cli data-section-id=\"1gdb4z6\" data-start=\"80\" data-end=\"105\"\u003e\n\u003cstrong data-start=\"82\" data-end=\"95\"\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli data-section-id=\"gcwby0\" data-start=\"106\" data-end=\"130\"\u003e\n\u003cstrong data-start=\"108\" data-end=\"123\"\u003eTitle Code:\u003c\/strong\u003e 1273\u003c\/li\u003e\n\u003cli data-section-id=\"1uqltf9\" data-start=\"131\" data-end=\"166\"\u003e\n\u003cstrong data-start=\"133\" data-end=\"144\"\u003eAuthor:\u003c\/strong\u003e Prof. Pardeep Kumar\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"168\" data-end=\"602\"\u003e\u003cstrong data-start=\"168\" data-end=\"186\"\u003eAbout the Book\u003c\/strong\u003e\u003cbr data-start=\"186\" data-end=\"189\"\u003eThis book is designed to provide students with a \u003cstrong data-start=\"238\" data-end=\"269\"\u003ecomprehensive understanding\u003c\/strong\u003e of key \u003cstrong data-start=\"277\" data-end=\"300\"\u003emanagement concepts\u003c\/strong\u003e and practices. It aims to bridge the gap between \u003cstrong data-start=\"350\" data-end=\"360\"\u003etheory\u003c\/strong\u003e and \u003cstrong data-start=\"365\" data-end=\"392\"\u003ereal-world applications\u003c\/strong\u003e by exploring the essential principles and strategies that drive effective \u003cstrong data-start=\"467\" data-end=\"481\" data-is-only-node=\"\"\u003emanagement\u003c\/strong\u003e. The book incorporates the latest industry trends and updates, ensuring students gain relevant and up-to-date knowledge.\u003c\/p\u003e\n\u003cp data-start=\"604\" data-end=\"869\"\u003eProf. Pardeep Kumar's expertise and \u003cstrong data-start=\"640\" data-end=\"663\"\u003einsightful analysis\u003c\/strong\u003e make this book an essential resource for anyone studying \u003cstrong data-start=\"721\" data-end=\"735\"\u003emanagement\u003c\/strong\u003e, especially those pursuing \u003cstrong data-start=\"763\" data-end=\"780\"\u003eundergraduate\u003c\/strong\u003e and \u003cstrong data-start=\"785\" data-end=\"801\"\u003epostgraduate\u003c\/strong\u003e degrees in management, business administration, and related fields.\u003c\/p\u003e\n\u003cp data-start=\"871\" data-end=\"889\"\u003e\u003cstrong data-start=\"871\" data-end=\"887\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"890\" data-end=\"1279\"\u003e\n\u003cli data-section-id=\"3ovlmg\" data-start=\"890\" data-end=\"964\"\u003e\n\u003cstrong data-start=\"892\" data-end=\"918\"\u003eComprehensive coverage\u003c\/strong\u003e of \u003cstrong data-start=\"922\" data-end=\"947\"\u003emanagement principles\u003c\/strong\u003e and practices.\u003c\/li\u003e\n\u003cli data-section-id=\"1l6qy1s\" data-start=\"965\" data-end=\"1056\"\u003e\n\u003cstrong data-start=\"967\" data-end=\"994\"\u003eReal-world applications\u003c\/strong\u003e and examples to help students connect theory with practice.\u003c\/li\u003e\n\u003cli data-section-id=\"1q4rj6g\" data-start=\"1057\" data-end=\"1173\"\u003eSuitable for \u003cstrong data-start=\"1072\" data-end=\"1084\"\u003estudents\u003c\/strong\u003e pursuing \u003cstrong data-start=\"1094\" data-end=\"1116\"\u003emanagement courses\u003c\/strong\u003e in \u003cstrong data-start=\"1120\" data-end=\"1136\"\u003euniversities\u003c\/strong\u003e and \u003cstrong data-start=\"1141\" data-end=\"1170\"\u003eprofessional institutions\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-section-id=\"lbjosb\" data-start=\"1174\" data-end=\"1279\"\u003eWritten by \u003cstrong data-start=\"1187\" data-end=\"1210\"\u003eProf. Pardeep Kumar\u003c\/strong\u003e, a well-respected figure in the field of \u003cstrong data-start=\"1252\" data-end=\"1276\"\u003emanagement education\u003c\/strong\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sultan Chand \u0026 Sons","offers":[{"title":"Default Title","offer_id":66727964508464,"sku":"DRG.SultanChandandSons_9789391820169","price":356.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/TC1273_PrinciplesofMarketing-06_D25.5_1.jpg?v=1778052285","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/principles-of-marketing-1","provider":"Retail Maharaj","version":"1.0","type":"link"}