{"product_id":"never-out-of-print-the-rupa-story-the-journey-of-an-independent-indian-publisher","title":"NEVER OUT OF PRINT: The Rupa Story: The Journey of an Independent Indian Publisher","description":"\u003cp\u003e\u003cb\u003eAuthor:\u003c\/b\u003e MEHRA, RAJEN\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBrand:\u003c\/b\u003e Rupa Publications India\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBinding:\u003c\/b\u003e Hardcover\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFormat:\u003c\/b\u003e Import\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNumber Of Pages:\u003c\/b\u003e 504\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRelease Date:\u003c\/b\u003e 11-01-2024\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePart Number:\u003c\/b\u003e Refer to Sapnet.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDetails:\u003c\/b\u003e Rupa began on a Calcutta pavement in 1936, when D. Mehra, an impecunious but driven salesman,\u003cbr\u003e\ndecided to try his hand at selling books. Within a generation, he had established Rupa as a major\u003cbr\u003e\npurveyor of imported books. Successive generations would make the firm the country's leading\u003cbr\u003e\ndistributor of English-language trade books, representing some of the world's most important publishers,\u003cbr\u003e\nincluding Penguin, HarperCollins, Faber and many more. As the company grew, it began publishing\u003cbr\u003e\nits own titles. Legendary film-maker Satyajit Ray designed the publishing house's first colophon and\u003cbr\u003e\nbecame one of its earliest patrons. Other notables on the Rupa list included sportsmen like Sunil\u003cbr\u003e\nGavaskar, whose memoir, Sunny Days, gave it one of its bestsellers; Chetan Bhagat, who would go\u003cbr\u003e\non to become India's largest-selling author within a few years; and Ruskin Bond, the country's most\u003cbr\u003e\nbeloved writer. Over the decades, as the Indian publishing milieu was reshaped by new entrants\u003cbr\u003e\nfrom around the world, Rupa continued to maintain its position as a fiercely independent publisher\u003cbr\u003e\nof important books, at the forefront of the Indian publishing scene.\u003cbr\u003e\nBesides providing readers with an engrossing account of how the publishing business works, the\u003cbr\u003e\nbook is studded with stories of the idiosyncratic behavior of literary stars, eye-opening anecdotes\u003cbr\u003e\nof how some of the country's biggest bestsellers came to be published and tips on what it takes to\u003cbr\u003e\nmake a bestseller.\u003cbr\u003e\n\u003cbr\u003e\nEye-opening and entertaining, Never Out of Print is the story of a publishing firm that has revolutionized the way books are published, marketed, sold and read in India.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEAN:\u003c\/b\u003e 9789355204196\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePackage Dimensions:\u003c\/b\u003e 9.3 x 6.5 x 1.5 inches\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLanguages:\u003c\/b\u003e English\u003c\/p\u003e","brand":"Rupa Publications India","offers":[{"title":"Default Title","offer_id":51195380957488,"sku":"9355204191","price":364.67,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/61wPihaDkaL.jpg?v=1773757095","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/never-out-of-print-the-rupa-story-the-journey-of-an-independent-indian-publisher","provider":"Retail Maharaj","version":"1.0","type":"link"}