{"product_id":"neuroscience-of-preference-and-choice-cognitive-and-neural-mechanisms","title":"Neuroscience of Preference and Choice: Cognitive and Neural Mechanisms","description":"\u003cp\u003e\u003cstrong\u003eBook Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Raymond J. Dolan\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Academic Press\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEdition:\u003c\/strong\u003e 1st Edition\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e Hardcover\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Illustrated\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 356\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eRelease Date:\u003c\/strong\u003e 23-11-2011\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9780123814319\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLanguages:\u003c\/strong\u003e English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 9.3 x 6.3 x 0.6 inches\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eAbout The Book\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIn \u003cem\u003eNeuroeconomics: Decision Making and the Brain\u003c\/em\u003e, Raymond J. Dolan explores the intricate process behind preference generation, providing invaluable insights into how decisions are made in the human brain. With an emphasis on the common processes that underlie preferences, the book makes complex concepts accessible and relevant to a wide range of disciplines, including neuroscience, psychology, economics, law, and philosophy.\u003c\/p\u003e\n\u003cp\u003eThe book carefully examines one key aspect of neuroeconomics: the generation of preferences and how they guide decision-making. Dolan’s approach offers a clear and detailed understanding of the neurobiological mechanisms at play in human choice, revealing the intersections between economics and neuroscience.\u003c\/p\u003e\n\u003cp\u003eWith its well-structured and illustrated format, this book offers readers a comprehensive and engaging look at the growing field of neuroeconomics. Whether you're a student, researcher, or professional in fields ranging from neuroscience to law, this book provides crucial insights into how preferences shape human behavior and decision-making.\u003c\/p\u003e","brand":"Elsevier","offers":[{"title":"Default Title","offer_id":49937043292464,"sku":"Sarat_9780123814319","price":5982.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/elsevier-book-default-title-neuroscience-of-preference-and-choice-cognitive-and-neural-mechanisms-41278968594736.jpg?v=1775941835","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/neuroscience-of-preference-and-choice-cognitive-and-neural-mechanisms","provider":"Retail Maharaj","version":"1.0","type":"link"}