{"product_id":"marketing-communication-fifth-semester-according-to-curriculum-and-credit-framework-2022-under-national-education-policy-2020-four-year-undergraduate-program-english-version","title":"Marketing Communication Fifth Semester according to Curriculum and Credit Framework 2022 under National Education Policy 2020 Four Year Undergraduate Program (English Version)","description":"\u003ch3 data-start=\"86\" data-end=\"104\"\u003eBook Details\u003c\/h3\u003e\n\u003cul data-start=\"105\" data-end=\"539\"\u003e\n\u003cli data-start=\"105\" data-end=\"144\"\u003e\n\u003cp data-start=\"107\" data-end=\"144\"\u003e\u003cstrong data-start=\"107\" data-end=\"121\"\u003ePublisher:\u003c\/strong\u003e Tee Dee Publications\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"145\" data-end=\"182\"\u003e\n\u003cp data-start=\"147\" data-end=\"182\"\u003e\u003cstrong data-start=\"147\" data-end=\"158\"\u003eAuthor:\u003c\/strong\u003e Dr. Buddhadeb Chandra\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"183\" data-end=\"208\"\u003e\n\u003cp data-start=\"185\" data-end=\"208\"\u003e\u003cstrong data-start=\"185\" data-end=\"198\"\u003eLanguage:\u003c\/strong\u003e English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"209\" data-end=\"231\"\u003e\n\u003cp data-start=\"211\" data-end=\"231\"\u003e\u003cstrong data-start=\"211\" data-end=\"223\"\u003eEdition:\u003c\/strong\u003e First\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"232\" data-end=\"259\"\u003e\n\u003cp data-start=\"234\" data-end=\"259\"\u003e\u003cstrong data-start=\"234\" data-end=\"243\"\u003eISBN:\u003c\/strong\u003e 9789383819744\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"260\" data-end=\"278\"\u003e\n\u003cp data-start=\"262\" data-end=\"278\"\u003e\u003cstrong data-start=\"262\" data-end=\"272\"\u003ePages:\u003c\/strong\u003e 248\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"279\" data-end=\"303\"\u003e\n\u003cp data-start=\"281\" data-end=\"303\"\u003e\u003cstrong data-start=\"281\" data-end=\"291\"\u003eCover:\u003c\/strong\u003e Paperback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"304\" data-end=\"439\"\u003e\n\u003cp data-start=\"306\" data-end=\"439\"\u003e\u003cstrong data-start=\"306\" data-end=\"317\"\u003eCourse:\u003c\/strong\u003e Marketing Communication – 5th Semester, Four-Year Undergraduate Program (NEP 2020 Curriculum and Credit Framework 2022)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"440\" data-end=\"539\"\u003e\n\u003cp data-start=\"442\" data-end=\"539\"\u003e\u003cstrong data-start=\"442\" data-end=\"466\"\u003eUniversity Coverage:\u003c\/strong\u003e Designed according to curriculum guidelines for undergraduate programs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"541\" data-end=\"544\"\u003e\n\u003ch3 data-start=\"546\" data-end=\"566\"\u003eAbout the Book\u003c\/h3\u003e\n\u003cp data-start=\"567\" data-end=\"969\"\u003eThis textbook on \u003cstrong data-start=\"584\" data-end=\"611\"\u003eMarketing Communication\u003c\/strong\u003e is specifically designed for fifth-semester undergraduate students following the \u003cstrong data-start=\"693\" data-end=\"737\"\u003eNEP 2020 Four-Year Undergraduate Program\u003c\/strong\u003e under the 2022 Curriculum and Credit Framework. Authored by \u003cstrong data-start=\"798\" data-end=\"823\"\u003eDr. Buddhadeb Chandra\u003c\/strong\u003e, the book provides a comprehensive study of marketing communication principles, strategies, and tools in the contemporary business environment.\u003c\/p\u003e\n\u003cp data-start=\"971\" data-end=\"1333\"\u003eIt covers key concepts such as advertising, public relations, digital marketing, brand communication, and consumer behavior, providing both theoretical foundations and practical insights. Structured for clarity, the book includes examples, case studies, and exercises to help students apply marketing communication concepts effectively in real-world scenarios.\u003c\/p\u003e\n\u003cp data-start=\"1335\" data-end=\"1538\"\u003eIdeal for students, academicians, and professionals seeking to understand the nuances of modern marketing communication, this book serves as a complete guide aligned with the latest academic framework.\u003c\/p\u003e","brand":"Tee Dee Publications","offers":[{"title":"Default Title","offer_id":50120390508848,"sku":"TDPub_9789383819744","price":240.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/TDPub_9789383819744.jpg?v=1757141009","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/marketing-communication-fifth-semester-according-to-curriculum-and-credit-framework-2022-under-national-education-policy-2020-four-year-undergraduate-program-english-version","provider":"Retail Maharaj","version":"1.0","type":"link"}