{"product_id":"marketing-and-sustainable-development","title":"Marketing and Sustainable Development","description":"\u003ch2\u003eBook Details\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Rawat Publications\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Pooja Saxena\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 8170337283\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePages:\u003c\/strong\u003e 224\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCover:\u003c\/strong\u003e Hardcover\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 8.4 x 5.6 x 0.7 inches\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eAbout the Book\u003c\/h2\u003e\n\u003cp\u003eThis insightful volume offers a comprehensive \u003cstrong\u003egeo-economic analysis of marketing and sustainable development\u003c\/strong\u003e, with a particular focus on the Central Hadaoti Region of Rajasthan. It examines the historical growth of marketing systems, the evolution of markets, and the ecological complexities surrounding them. The book provides an in-depth study of urban, rural, and agricultural marketing patterns, assessing their direct and indirect impacts on the environment.\u003c\/p\u003e\n\u003cp\u003eOne of the significant contributions of this work is its exploration of the \u003cstrong\u003einterrelationship between marketing activities and ecological factors\u003c\/strong\u003e, a subject rarely addressed in academic literature. Moving beyond conventional studies in economics, commerce, and geography, the author develops an analytical framework to assess environmental challenges arising from marketing practices. The final section proposes a \u003cstrong\u003estrategic approach for ecologically sustainable development\u003c\/strong\u003e, ensuring that marketing growth aligns with environmental preservation.\u003c\/p\u003e\n\u003cp\u003eWith its interdisciplinary perspective, this book will prove valuable to \u003cstrong\u003egeographers, economists, sociologists, urban and rural planners, environmentalists, management students\u003c\/strong\u003e, and anyone engaged in sustainability discourse.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAbout the Author:\u003c\/strong\u003e\u003cbr\u003ePooja Saxena serves as Lecturer in Geography at Maharshi Dayanand College, Sriganganagar. Actively involved in teaching and research, her expertise lies in environmental studies and marketing geography, areas in which she continues to contribute through both academic and field-based work.\u003c\/p\u003e","brand":"Rawat Publications","offers":[{"title":"Default Title","offer_id":50038478143792,"sku":"DRG.RawatPublications_8170337283","price":647.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/613-2ubBA4L.jpg?v=1756391847","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/marketing-and-sustainable-development","provider":"Retail Maharaj","version":"1.0","type":"link"}