{"product_id":"bang-getting-your-message-heard-in-a-noisy-world","title":"Bang!: Getting Your Message Heard in a Noisy World","description":"\u003cp\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Thaler, Linda Kaplan\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBrand:\u003c\/b\u003e CROWN\u003c\/p\u003e\u003cp\u003e\u003cb\u003eColor:\u003c\/b\u003e Black\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEdition:\u003c\/b\u003e Reprint\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBinding:\u003c\/b\u003e paperback\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFormat:\u003c\/b\u003e Deckle Edge\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNumber Of Pages:\u003c\/b\u003e 256\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRelease Date:\u003c\/b\u003e 18-01-2005\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDetails:\u003c\/b\u003e We all want to get our message heard. And in Bang!, marketing gurus Linda Kaplan Thaler and Robin Koval tell us how. They and their talented colleagues are the brains behind a host of memorable and highly successful ads, from the enormously successful AFLAC duck to the irresistibly sentimental “Kodak Moment” to Herbal Essences’ outrageous “Totally Organic Experience.” In Bang!, Kaplan Thaler and Koval offer proven strategies for creating a loud, clear, attention-grabbing message about and product or service.\u003cbr\u003e\n\u003cbr\u003e\nFull of entertaining anecdotes and inspiring accounts of campaigns that have propelled revenues and dramatically increased market share, Bang! shows managers how to create a marketing campaign that cuts through the message clutter and creates a genuine marketing explosion.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEAN:\u003c\/b\u003e 9780385508179\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePackage Dimensions:\u003c\/b\u003e 8.1 x 5.5 x 0.8 inches\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLanguages:\u003c\/b\u003e English\u003c\/p\u003e","brand":"CROWN","offers":[{"title":"Default Title","offer_id":50145510162736,"sku":"Trans_9780385508179","price":1019.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/9968\/4144\/files\/61cQumxIUQL.jpg?v=1757937458","url":"https:\/\/www.retailmaharaj.com\/bn\/products\/bang-getting-your-message-heard-in-a-noisy-world","provider":"Retail Maharaj","version":"1.0","type":"link"}